Apple's bulk app licensing program for enterprises. Through VPP, an organization can buy iOS apps in volume and distribute them via MDM to managed devices — without each user needing their own Apple ID licensed copy. The KolBo apps pre-installed on your Kosher iPhone are distributed this way.
Related terms
This term is connected to the broader supervised iPhone ecosystem. See the [full glossary](/glossary/) or return to [how it works](/how-it-works) for context.